May 20, 2024  
University of Alberta Calendar 2016-2017 
    
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University of Alberta Calendar 2016-2017 [ARCHIVED CATALOG]

COMM 506 - Strategic Communications in a Digital World

★ 3 (fi 6) (either term, 3-0-0) The conceptual and practical foundations for effective strategic communications management will be examined, providing professionals with the insights and skills needed to integrate digital media into strategic communications planning for a range of organizations including non-profit, education, government, health, and private sector. Restricted to MACT students. Students may not receive credit for both EXT 506 and COMM 506. Prerequisites: COMM 502 and COMM 503 or consent of the Department.