May 21, 2024  
University of Alberta Calendar 2021-2022 
    
Catalog Navigation
  Calendar Home
  Notes re: Archived Calendars
  Inquiries
  Academic Schedule
  Admissions
  University Regulations
  Graduate Regulations
  Colleges and Faculties
  Undergraduate Programs
  Graduate Programs
  Course Listings
  Glossary
  About the University
  University Staff
  Previous Calendars
  Addenda and Errata
  Centre collégial de l’Alberta
HELP
University of Alberta Calendar 2021-2022 [ARCHIVED CATALOG]

KSR 523 - Marketing and Sponsorship in Sport and Recreation

★ 3 (fi 6) (either term, 3-0-0) A study of basic marketing concepts with applications to sport and recreation organizations. Topics may include promotions and public relations, consumer behavior, marketing communications, and branding. Credit will be granted for only one of KSR 523 or KSR 714.