Nov 26, 2024  
University of Alberta Calendar 2023-2024 
    
University of Alberta Calendar 2023-2024 [ARCHIVED CATALOG]

MARK 442 - Seminar in International Marketing


Course Career Undergraduate
Units 3
Approved Hours 3-0-0
Fee index 6
Faculty Business
Department Marketing, Business Econ & Law
Typically Offered either term

Description
Analysis of problems of international marketing; development of marketing strategies in light of world cultural, economic, geographic, legal and political factors. Prerequisite: MARK 301.